Nokia : The Fall and the fall of a Mobile Giant

Nokia has been quite a successful private player in the telecom sector. If you ask me Nokia makes the best and most delicate handsets and probably HTC and Apple can match it to some extent. But the year 20011 has been quite dismaying for the mobile giant los its 14 year lead in the mobile market. Here in this post I’m gonna discuss the shortcomings that led to the downfall in the market position of Nokia.Going by the wiki statistics of 2011, Nokia incurred a huge loss of 368 million Euros for Q2 2011 following it went on to fire 3,500 employees worldwide including closure of Cluj factory in Romania. The situation got so worsen that CEO of Nokia admitted that their inability to predict rapid changes in the mobile industry is a major reason behind their declining face.

Lack of Good Applications

Apps have become a need of the hour for smart phones. It is impossible to think of a smart phone without internet facility, games, dictionary and much more. Although Nokia PC suite has good amount of applications such as chat apps like ebuddy and Numbia but they are outdated when compared to Google play and i OS for windows. Like Nokia express music was a good application introduced but is lagging far behind when compared to Apple itunes.

Perennial Hanging Problem

The touch effect of Nokia is not as smooth as android and i OS and the amount of time an application takes to operate is major turn down in Nokia phones. Symbian phones are more prone to hangs and delays.

Outdated Browser

Internet browsing has become a lifeline for the smart phones and people love to use web on the go. The default browser of Symbian WebKit is quite slow. Although the problem can be counter with alternatives like Opera but the problem of fast surfing still needs to be tackle to a larger extent.

Old Interface

Calling the interface of Nokia mobiles ancient would not be an offence as it is probably the only field where Nokia has not graduated at all. It is quite boring in look and the sad part is that the flagship devices like Nokia 6303 and N8 are dealing with the same problem. But the Nokia is overcoming this shortcoming with Nokia Lumia 900 coming up with Windows OS interface. As per the recent statistics of Nokia Lumia sales in U.S.A, the smart phone has seen 3, 30,000 product sales in last four months.